Kombat Pack│Shang Tsung Gameplay Trailer

Mortal Kombat 11

360° Marketing Campaign Graphics

Art Director │  Motion Designer and Animator for Main Title and Internal Trailer graphics│ Designer of Premium Edition Box Art

2018 - 2020
Client: WB Games

Agency: Create Advertising
 

Art Directed graphics throughout the 360° marketing campaign. This included the creation of an updated MK11 font, logo, and logo mark (used in marketing and in-game); Key-Art for the box art, Premium Edition box art, billboards, and Time Square motion posters; as well as motion graphics in the the Announcement Trailer (revealed at the 2018 Game Awards), all subsequent trailers, and DLC trailers, including translations into many languages.

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Awards:

Nomination │ Best Overall Advertising Campaign │ 2020 Promax Games Awards

Gold │ Best Trailer │ 2019 Promax Games Awards

Silver│Best Logo │ 2019 Promax Games Awards

Additional Credits:
Creative Director: Mike Sausa
Production: Create Advertising Motion Graphics Team